bio-familia AG has been pioneering Swiss muesli and organic products since 1954. Without compromising their environmental commitments, the brand has remained steadfast in producing one of the world’s finest muesli. This project explores a packaging rebrand concept for "Swiss Choco Bits", a part of bio-familia AG's international product range. While honoring its long history, the rebranding employs a more modern and youthful approach to the brand as "Familia".

Packaging Dieline